United Nations
Empowering the tourism industry to #GoGreenForTheBigBlue
by Sea Going Green (Private sector)
Sea Going Green are committed to protecting the integrity of the oceans using the power of the tourism industry. We are empowering tourism operators that are dependent on the marine environment and its biodiversity to take action and protect the natural assets and resources that attract visitors.

The tourism industry has the power to be a catalyst for sustainable use of the natural environment.
It is rapidly growing, international tourist arrivals reached 1,184 million in 2015 and this is predicted to reach 1.8 billion by 2030.
It already accounts for 10% of the worlds GDP; the business volume of tourism equals that of oil exports or ‎food products.
It is responsible for 2,000,000 jobs: one in every eleven jobs on the planet!
It represents one of the main income ‎sources for many developing countries.

Sea Going Green develops and implements Green Transition Strategies for tourism operators that want to #GoGreenForTheBigBlue. Within the Green Transition Strategy is a responsible marine tourism plan, sustainability plan and best practices report. We develop strategies for tourism operators to qualify for relevant green awards and certificates which is a way for their achievements to be recognised. We provide training and capacity development to promote ecological awareness and the value of responsible marine tourism. This helps to strengthen and maintain knowledge, skills and experience set to achieve more sustainable tourism. We encourage tourism operators to contribute to the local economies of the countries they visit.

We will seek out and engage marine tourism operators in order to enhance marine protection and conservation in this sector of the tourism industry.
We will use our social media to raise awareness and educate on ocean related issues including marine pollution, biodiversity, marine protected areas, overfishing, responsible tourism and the steps individuals can take to reduce their impact and improve the state of our oceans.
Each member of the Sea Going Green team will take part in beach clean ups.

Progress reports
By 2025, prevent and significantly reduce marine pollution of all kinds, in particular from land-based activities, including marine debris and nutrient pollution
Type of commitment
  • Coastal clean-ups
  • Plastics recovery/recycling/reuse
  • Reduce invasive aquatic species introduction
  • Management of ship-based pollution and/or port waste management
By 2020, sustainably manage and protect marine and coastal ecosystems to avoid significant adverse impacts, including by strengthening their resilience, and take action for their restoration in order to achieve healthy and productive oceans
Type of commitment
  • Community or Locally Managed Marine Areas
  • Other (please specify): We will encourage tourism operators to protect the coastal areas they visit, leaving it how they found it and avoiding damaging the ecosystem e.g. anchoring in safe zones.
By 2030, increase the economic benefits to Small Island developing States and least developed countries from the sustainable use of marine resources, including through sustainable management of fisheries, aquaculture and tourism
Type of commitment
  • Economic benefits from sustainable tourism
Deliver eco awareness training programmes
Each team member will take part in beach clean ups
Social media campaign of engaging, current and relevant articles
Staff / Technical expertise
2 marine biologists
Basic information
Time-frame: May 2017 - May 2030
Sea Going Green (social enterprise)
Ocean Basins
  • Global
Beneficiary countries
Other beneficaries
Contact information
Aleksandra Dragozet, Miss, ally@seagoinggreen.org, +31611055631
Amsterdam, The Netherlands
Other SDGs
United Nations